Meet The Confidence Cultivator and Corporate Strategist Casey Sharperson
Today, we’d like to introduce you to Casey Sharperson. Read her story of success and get connected with this goal-getter in the Luxurae Collective.
To get our readers familiar with you, tell us a little about yourself and the path that led you to becoming a thriving entrepreneur in your industry.
I’m Casey Sharperson, known as The Confidence Cultivator. I'm an award-winning international speaker, best-selling author, corporate strategist, and the Founder & CEO of Sharperson Solutions, a firm dedicated to helping entrepreneurs and organizations connect authentically with their ideal clients through strategic communications, branding, and professional development. My passion? Equipping high-achieving women with the confidence, clarity, and strategy to thrive, whether in the boardroom, on stage, or in their personal lives.
My journey began in corporate America, where I honed my expertise in marketing, branding, and professional development. Working with Fortune 500 companies and mission-driven organizations gave me an inside look at what it takes to stand out, lead with excellence, and cultivate an impactful presence. But I knew my purpose stretched beyond the corporate walls and I wanted to empower others to embrace their gifts and walk boldly in their calling.
That’s why I wrote Dream, Build, Repeat: Harness Fear to Confidently Pursue Your Biggest Dreams, a book that has inspired countless women to shift from hesitation to execution.
Through my speaking engagements, I’ve had the honor of motivating audiences across the globe, from intimate workshops to packed auditoriums, sharing insights on leadership, personal branding, and resilience.
But here’s what you may not expect—I’m also a highly rated indoor rowing coach! Fitness is more than a passion; it’s a discipline that mirrors life. The endurance, mental toughness, and commitment required to power through a rowing session translate directly into how we show up in our careers and daily lives. Whether I’m coaching in the gym, strategizing with executives, or delivering keynote speeches, my goal is the same: to help women show up fully, unapologetically, and powerfully.
So, whether you’re looking for the confidence to step into your next big opportunity, the strategy to elevate your brand, or simply the motivation to push past fear—I’m your girl. Let’s dream big, build boldly, and repeat that success together!
Sometimes we need those transformative moments that completely shift everything. Can you share a pivotal moment in your entrepreneurial journey and how it shaped your approach moving forward?
The past five years have been filled with moments that completely reshaped my perspective on life, work, and entrepreneurship. In 2020, my world changed when my mom had major back surgery. I went home, thinking I’d stay for a few weeks, but those weeks turned into three months as I stepped into the role of full-time caregiver... while still working full-time. Just as I was preparing to return home, my mom was diagnosed with stage 3 aggressive breast cancer. Everything stopped. Two years later, my dad was diagnosed with a second form of cancer.
Those experiences taught me one of the most valuable lessons of my life: the importance of having the capacity to pause, breathe, and take care of myself. I realized that success isn’t just about pushing forward relentlessly; it’s about creating space for what truly matters. That lesson shaped the way I approach business, leadership, and life.
Then, in January 2024, I faced another defining moment. I was laid off from my very fancy startup tech job. The kind of job that looked great on paper. Suddenly, I was at a crossroads: either find another corporate role or finally take my entrepreneurship from a side hustle to a full-time career. I decided to bet on myself. And let me tell you—it was the best decision I’ve ever made.
“Now, I run my business with the same intentionality I learned through those tough seasons. I prioritize creating a life that allows for both impact and rest, knowing that true success isn’t just about achieving more. Success is about having the freedom to show up for yourself and the people you love. Betting on myself has been the most rewarding journey, and I wouldn’t trade it for anything.”
People often look at the glass as half-empty, while others see it as half-full. In this digital era, how do you differentiate your business in seemingly oversaturated markets?
As a millennial-run company, we embrace the best of digital, analog, and in-person strategies to create meaningful, lasting impact in both professional development and entrepreneurial growth. In an era where professional development is often reduced to quick online courses and AI-generated content, we prioritize transformation over transaction.
We blend the latest digital tools with high-touch coaching, live workshops, and immersive training experiences to equip leaders, executives, and entrepreneurs with the confidence, clarity, and strategy to thrive. Whether it’s through corporate leadership training, personal brand development, or strategic business positioning, we ensure that our clients don’t just learn what to do, but feel empowered to execute with excellence.
Casey Sharperson sharing her wisdom while speaking at an event with fellow entrepreneurs
For entrepreneurs, we recognize that standing out in a crowded market requires more than just social media trends. While we leverage cutting-edge digital marketing and brand strategy, we also believe in the power of personal connections, storytelling, and hands-on business development. Our approach merges the speed of digital with the depth of real-world engagement, helping businesses not just gain visibility, but build trust, authority, and long-term success.
How do you approach goal-setting for your business to keep it the success that it is? What methods help you stay accountable?
I approach goal-setting with annual, quarterly, and monthly goals, ensuring every task aligns with my bigger vision. Daily, I prioritize work that moves the needle, so even if I check off just one item, it’s impactful.
When I first transitioned to full-time entrepreneurship, I was constantly busy but felt unaccomplished. Now, focused execution over endless to-dos keeps me on track. I also share my business goals and prayer points with accountability partners who encourage and challenge me.
As an entrepreneur, what systems have you put in place to manage your physical and mental health and maintain focus in your business?
I prioritize my physical, mental, and spiritual health to maintain focus and energy in my business. I have a daily Bible reading practice, reading through the Bible in a year, and a weekly prayer call dedicated to my life and business goals. My workout routine includes rowing, strength training, and sweating it out five times a week, which keeps me centered and releases those much-needed happy endorphins.
I also observe a Sabbath, ensuring I take a full day to rest and reset, and I stay grounded by attending church and serving weekly. Outside of work, I unplug with screen-free hobbies like spending time with friends, reading, and going for walks—creating space to recharge and stay inspired.
What has been the most impactful part of your journey? What can others learn from your experience?
The most impactful lesson I’ve learned is that your dream is WORTH IT. It’s easy to feel overwhelmed by possibilities or believe that success is reserved for others. But I believe you were uniquely gifted with strengths and talents for a reason.
My journey has also taught me the importance of celebrating wins. For too long, I rushed from one goal to the next, constantly feeling behind or thinking, I should have done more. Now, I intentionally pause to acknowledge progress, knowing that success isn’t just about reaching the next milestone. It’s about appreciating the journey along the way.
Contact Information
www.linkedin.com/in/caseysharperson/
www.youtube.com/CaseySharperson
Instagram: CaseyCarea