Black-Owned Businesses to Love: A Celebration of Excellence
Supporting Black-owned businesses is more than just a financial transaction—it’s an act of love, empowerment, and community healing.
For centuries, Black entrepreneurs have thrived despite systemic barriers, creating innovative, high-quality products and services that enrich our lives. However, Black businesses continue to face challenges, including lack of funding, limited visibility, and unequal opportunities in mainstream markets.
This Black History Month, let’s commit to circulating the Black dollar, uplifting Black entrepreneurs, and investing in our own economic power.
In this blog, we’ll explore:
✔ The importance of supporting Black businesses
✔ Ways to integrate Black-owned brands into your lifestyle
✔ A curated list of Black-owned wellness brands to support
Why Supporting Black Businesses Matters
1. It Builds Generational Wealth in Black Communities
Black entrepreneurs often face limited access to capital, making it harder to scale their businesses. By supporting them, we help create generational wealth, job opportunities, and economic stability.
💡 Did You Know?
Only 1% of venture capital funding goes to Black-owned businesses.
Black businesses are more likely to be denied loans than their white counterparts.
When you spend $100 at a Black-owned business, up to $48 stays in the community—compared to just $14 at a non-Black business.
2. It Preserves Black Culture, Innovation, and Excellence
From beauty and fashion to wellness and food, Black entrepreneurs have revolutionized entire industries. Supporting Black businesses helps preserve our cultural heritage, creativity, and ingenuity.
🌿 Example: Many Black-owned wellness brands are rooted in ancestral healing traditions, bringing ancient remedies back to modern health spaces.
3. It Strengthens Black Communities
When Black businesses succeed, they give back—whether by mentoring young entrepreneurs, creating jobs, or supporting local programs.
✔ Black-owned bookstores promote Black literature.
✔ Black-owned farms provide access to healthy food in underserved areas.
✔ Black wellness brands create safe spaces for healing and self-care.
How to Support Black-Owned Businesses Daily
💖 1. Buy from Black-Owned Brands Regularly
Switch your everyday purchases to Black-owned brands (skincare, candles, books, food, clothing).
Research Black-owned alternatives to your favorite products.
💖 2. Share & Promote Their Work
Follow and engage with Black businesses on social media.
Leave positive reviews and testimonials.
Tag them when you use their products.
💖 3. Attend Black Business Events & Markets
Visit pop-up shops, vendor markets, and networking events.
Support local Black farmers’ markets and artisan shops.
💖 4. Invest in Black-Owned Services
Need a lawyer, therapist, wellness coach, or photographer? Hire Black professionals!
Book wellness retreats, yoga sessions, and self-care experiences from Black healers and practitioners.
💖 5. Bank Black & Invest Black
Open an account with a Black-owned bank.
Support Black real estate investors and community projects.
🌟 Sacred Offering: Join Luxurae Collective, a growing community of Black wellness entrepreneurs and creatives.
10 Black-Owned Wellness Brands to Support
If you’re looking for high-quality Black-owned wellness brands, here are 10 businesses to add to your self-care routine.
🌿 Self-Care & Wellness
💎 1. Alaffia – African-inspired beauty & wellness products (body care, skincare, haircare).
💎 2. The Honey Pot Co. – Natural feminine care products made by and for Black women.
💎 3. Golde – Superfood blends and skincare for holistic health.
🧘🏾♀️ Yoga & Healing
💎 4. Trap Yoga Bae – Culturally relevant yoga & meditation experiences.
💎 5. HealHaus – A Brooklyn-based wellness space offering therapy, meditation, and holistic healing for Black communities.
🌿 Mindfulness & Spiritual Wellness
💎 6. Sacred Woman Practitioner (Queen Afua) – Wellness books, retreats, and sacred healing rituals.
💎 7. Energy Muse – Crystals, spiritual tools, and energy healing guides.
🍽️ Plant-Based & Healthy Living
💎 8. Partake Foods – Vegan, allergy-friendly snacks by a Black woman entrepreneur.
💎 9. Slutty Vegan – A wildly popular Black-owned vegan burger chain.
💎 10. Golde – Herbal adaptogens and matcha blends for mental clarity and relaxation.
🌟 Sacred Offering: Join my Aligned Life Retreat for a fully immersive Black wellness experience!